Back in Action!

"James Bond back in action!" Goldfinger was in theaters during the year 1964 and was the third of the Bond saga. This advertisement says much about what the movie had to offer. Let's analyze according to advertisement's main ideas.
An advertisement can be broken down when discussed, providing for seven specific ideas. First, the banner has a direct objective - go see this movie! There is no doubt this was the goal of the author of this banner. The audience targeted consisted both of Bond fans from the previous films, and of film lovers. During the sixties, action film had not yet based itself as a genre, however the James Bond films began to do so.
This ad has been formatted to fit any still visual form of advertisement: banner, poster, newspaper, magazine, etc. The focus of the spectator goes directly to Mr. Bond and his mistress, however follows by the appalling "lifeless golden woman" that these characters are projected in. This concept implies that there is more than meets the eye in this episode of the Bond saga, and leaves the spectator with just a glimpse of what is to come. 
To the right of the golden woman, the headline, the catch phrase, and the information that the advertising designer want the spectator to know about before seeing the movie. The catch phrase is the header for this section, implying that the designer wanted this to be remembered by spectators and provide excitement and anticipation for the film. Followed by the catch phrase is the credit of the producers/writers, posted in smaller print, thus attracting less attention than the surrounding writing. Below the two credits is the name of the star of the film - Sean Connery. The name of the actor, if he or she is well-known and respected, can raise gross income of a feature film because the audience anticipates a better movie with that actor/actress. Connery, in this case, is the original James Bond, and is considered by many the best actor for the protagonist that is Bond. 
Under Connery's introduction as "James Bond 007" is Ian Fleming's name - the creator of the James Bond character.  Centered within the text in white and different font is the movie title "Goldfinger," clearly projecting that this is the title of the film. This is the most important part of the advertisement because it holds the text that needs to be remembered by viewers - the viewer needs to know the title of the film he must see.
Proceeding the title shows a few more names to be remembered and to accredit the main cast. Also provided are a few more credits, including companies, that provided a main piece to the building of the film.
The advertising design depicted in this banner wants to project as many reasons as possible for the spectator to go see the film: the mystique, the curiosity, the cast, and more. The Bond series has been known to revolutionize the genre of action, and it seems it has even done so through advertisement.